A cruelty-free cosmetics bill could be passed in Canada after legislation in was proposed by Canadian Senator Carolyn Stewart Olsen back in December 2015. The bill is now in the hands of the Senate Committee on Social Affairs, Science and Technology. This new bill would aim to amend the food and Drugs Act to protect animals from animal testing.
The bill would forbid the testing of cosmetics on animals across Canada, which goes further than many people think. When cosmetics are tested on animals, the make-up isn’t simply applied to the animal and judged for reactions. The chemicals are ingested and applied to the animals who receive burns and poisonings through this practice.
Animal testing has been proven to be ineffective and the Physicians Committee for Responsible Medicine report that there is a 92 per cent failure rate, making the practice pointless. The animals are treated as disposable commodities, which would change when the bill passes.
In light of this, vegan perfumes are set to be one of the big trends of 2018 with one of the top trends being veganism. Cosmetics are included in this trend and market data analysed by OnBuy.com found that 64 per cent of consumers will be looking for vegan perfumes. A spokesperson for OnBuy.com said: “There is currently a strong desire for cosmetics to be cruelty-free, and perfume is no exception. The general rise in veganism is to account for this, with many consumers not even aware that their perfumes may contain ingredients.”
As veganism continues to grow, brands and large companies are supplying to the demand of vegan cosmetics. American company Target have launched a range of vegan perfumes that are essential-oil based and paraben free. The new range is called Good Chemistry with fragrances based around personality types which are Confident and Charming, Good and Grounded, Vibrant and Playful, and Cool and Collected. The range is priced from $9.99 – $24.99. Target carry other brands including Pacifica, S.W. Basics and Shea Moisture that are cruelty-free, with new Pacifica perfumes expected to launch on the same day as Good Chemistry.
This follows the news last week that Dr. Martens are adding to their vegan leather range. You can read the article here.