Piers Morgan has called out a vegan campaigner, who appeared on Good Morning Britain, for wearing leather.

George Monbiot appeared on Good Morning Britain to campaign against the treatment of animals in the food industry. Monbiot said: “There’s two issues, the treatment of issues in factory farms is barbaric. We call ourselves animal lovers, but literally billions of animals are going through this really horrible system.”

However, Piers Morgan soon released that Monbiot was wearing a leather watch and called him out.


Morgan said: “So you have no problem about slaughtering animals for your fancy watch and shoes?

“Should you not be leading from the front? You’re telling us to give up meat. Some would say that’s shameless hipocracy.”

Frustratingly, Monbiot replied by saying that he isn’t a purist and that there is a difference in the impact of buying meat to buying leather.

He continued: “This [watch] will last me for several years, whereas the burger you might eat today will have more of an impact than this.”


It is unfathomable that a vegan campaigner can support an industry as cruel as the leather industry and not discuss this other crucially important topic for vegans to an audience as large as Good Morning Britain. Of course, every little helps. If people choose to cut out meat that is a great first step. However, boycotting leather, especially when there are so many great alternatives, will save thousands of lives and we are disappointed that Monbiot failed to acknowledge the cruelty of the leather industry.

After his appearance Monbiot tweeted: “Poor Piers, can’t see the difference between a watch strap that lasts two years and a burger that lasts, to judge by his girth, two minutes.”

Piers Morgan Confronts Vegan Campaigner 1

A life has been sacrificed for a watch, just the same as a life has been sacrificed for a burger. There is obviously complexity surrounding leather which vegans have from before they went vegan, but Monbiot’s comments are adding to leather misconceptions.

There seems to be a consensus that leather isn’t all that bad. The various industries involving animal products have created many successful campaigns over the years, to convince consumers that animal welfare is of the utmost importance and that to be healthy we must consume animal products. But perhaps their most successful piece of propaganda is the one regarding leather as a leftover product, an issue we covered in detail in our September Issue.

Twitter is blowing up after the exchange. We’d love to hear your thoughts. Do you think Piers had a good point or that Monbiot is right?


Piers Morgan Confronts Vegan Campaigner 2 Piers Morgan Confronts Vegan Campaigner 3 Piers Morgan Confronts Vegan Campaigner 4 Piers Morgan Confronts Vegan Campaigner 5



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  1. Yvonne on October 9, 2017 at 3:45 pm

    I am vegan as well, but not purist. I will continue wearing leather boots as well as use my leather purses. I became vegan because of the products that were being injected into the animals I was eating. Everyone has a different reason for becoming a vegan & all should be respected for the choice made not criticized.

  2. Ange on October 9, 2017 at 4:56 pm

    Definitely agree with Piers for a change. Who is this Monbiot? He picks and chooses what aspects of animal abuse he will tolerate. He probably wouldn’t be seen dead in fake leather shoes but is happy for a cow to die for his fashion. Can’t believe he was given airtime.

  3. Jules on October 10, 2017 at 11:38 am

    As much as it pains me to say it, I 100% agree with Piers. The definition of Vegan is “someone who does not eat meat or use animal products”! I’ve not worn leather since becoming vegetarian 28 years ago and have been vegan for 4 years. As this guy is a Vegan campaigner and appearing on national TV, I think he should definitely not be wearing leather.

  4. Jules on October 10, 2017 at 11:45 am

    I think there is so much confusion with the definitions of both “vegetarian” and “vegan”. There are true definitions for these words. Those who may not eat meat and eat fish for example or not eat meat but wear leather, are of course totally able to do that, as everyone has their own reasons. However, if they do not adhere to the true definitions, they should not be calling themselves vegetarian or vegan!

  5. Tony Bishop-Weston on October 10, 2017 at 8:47 pm

    It’s disrespectful and wasteful to throw that old stuff out if it still has wear in it. But to be fair I’m not so daft to go up against a notorious snotbag like Piers on TV in a wool suit, silk underwear, leather belt and shoes and anything other than vegan Lush cosmetics underneath and discuss veganism. As George has found out it makes you too easy a target and too easy for interviewers to change the subject and dodge the important issues. Ive been vegan for 23 years so all my non vegan stuff has been replaced now.

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